Universal Music - Move Like Lorde



Universal Music asked us to promote Lorde’s new record.

We asked them something back: is there a better way to show your love for Lorde than making a fool of yourself in front of a crowded bar?

Exactly.
Role: Senior Copywriter 

Accolades:
Cannes, 2015 — Shortlist, Outdoor
Argentinian Creative Circle, 2014 — Grand Prix, Integrated
Effie LATAM, 2015 — Bronze


* Editor’s Pick, AdAge

Agency: BBDO Argentina


Case study
Board