Universal Music
~ Move Like Lorde

Universal Music came to us with a simple request: Can you help us promote Lorde's new record?

We went out on a limb and asked them this in return: Is there a better way to show your fandom for Lorde than making a fool of yourself in front of a crowded bar?

Exactly.

Move like Lorde.

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Accolades:
- Grand Prix – Integrated, Argentinian Creative Circle, 2014
- Bronze – Effie LATAM, 2015
- Shortlist – Outdoor, Cannes 2015

* Editor’s Pick, AdAge

Agency: BBDO Argentina

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